THE PROFESSIONAL SPEAKER'S SECRET MARKETING WEAPON

You're in for a real treat with our special guest, Patrick Snow. Patrick has been a SpeakerMatch member for over 5 years and consistently books, on average, 1 to 2 speaking engagements each month. This is truly an astounding success rate and we're grateful that Patrick is willing to publicly share his recipe for success. Listen in to learn how you can employ some of Patrick's strategies in your own marketing and speaking business.

See what we'll be discussing next on SpeakerMatch Radio:
http://www.speakermatch.com/radio/

R.A.P.I.D. Speaking Success for New and Emerging Speakers

Norma Hollis shares her advice on sequencing your activities to shave years off your learning curve as a speaker. We talked about implementing the principles of R.A.P.I.D. Speaking Success.

See what we'll be discussing next on SpeakerMatch Radio:
http://www.speakermatch.com/radio/

ROCK YOUR WORLD: 5 Things Speakers Can Do Every Day For Success

Dayna Steele

Hall of Fame radio personality and successful serial entrepreneur, Dayna Steele shares her Rock Star principles of success for emerging and professional speakers.

As speakers and business people, we are all looking for that added edge to succeed, to be better than the competition, to stand out in the crowd - to be rock stars at what we do. Sometimes, we forget to check the basic foundations of what we do everyday in our search for this success.

What Was Covered in This Interview:

• A SUCCESS list speakers can implement immediately
• Why this list keeps going viral around the world
• What Dayna learned from Gene Simmons, Sammy Hagar, Billy Idol, and other rock superstars about success
• How you can use this information to gain a competitive edge

Learn about upcoming interviews on SpeakerMatch Radio at http://www.speakermatch.com/radio.

Blueprint for your Speaking Business Success with Inc. Magazine's 2011 30 Under 30, Adam Witty

Bryan Caplovitz

Founder and CEO of SpeakerMatch
Bryan graduated from The University of Texas at Austin and received an Ed.M at Columbia University. in trying to build market share for his business technology consulting firm, Bryan saw the need for somewhere non-professional speakers could find speaking opportunities. As it became clear that organizations had trouble finding speakers as well, he knew there was a great opportunity to fill a need. He saw the internet as an ideal way to bring speakers and speaking opportunities together, and SpeakerMatch was born. Bryan is responsible for maintaining the "health" of the SpeakerMatch system, updating and adding new features and benefits regularly.


Adam Witty 

Founder and CEO of Advantage Media Group
Adam is the author of 21 Ways to Build Your Business with a Book, 21 Ways to Build Your Business with a Magazine and co-author of How To Build Your Dental Practice With a Book, How to Build Your Law Practice with a Book and Click: The Ultimate Guide to Internet Marketing for Authors. Adam’s weekly television show Author Advantage TV™and Entrepreneurs’ Library TV™ can be seen on internet television station Advantage.tv. In addition, Adam serves as the publisher of Advantage Magazine™ and president of the Author Marketing Summit™.

Adam is an in-demand speaker, teacher, and consultant on marketing and business development techniques for entrepreneurs and authors and is a frequent guest on the acclaimed Extreme Entrepreneurship Tour.

Adam has been featured in Investors Business Daily, Young Money Magazine, and on ABC and Fox. Adam serves on the Board of Directors of Pocket Change Financial Partners, a Peruvian based micro finance bank; Youth Entrepreneurship South Carolina (YEScarolina); and the Charitable Society of Charleston. In addition, Adam sits on the Council on Small Business of the U.S. Chamber of Commerce. Adam is a proud alumnus of Clemson University and happy to call Charleston home.

Get Your Business or Project Funded: Creative Ways for Getting the Money You Need

Here's what we covered on the call:

- The many different funding sources available
- New funding options they probably have not heard about
- Secrets to getting a Yes!
- Impressing investors
- Starting with no money at all

About Our Guest:
Steven D. Strauss is one of the worlds leading entrepreneurship and small business experts. The senior USATODAY.com small business columnist, he is the author of the Small Business Bible and his latest book is Get Your Business Funded. A lawyer, author, and public speaker, Steve has spoken around the world about entrepreneurship, including at the United Nations. He has been seen on CNN, CNBC, The OReilly Factor, and is a regular guest on MSNBCs Your Business show. His column, Ask an Expert, appears weekly at USATODAY.com and he is also a regular contributor to AOL Small Business and American Express OPEN Forum. If you would like Steve to speak to your group, help your business grow, or if you would like to sign up for his free newsletter, Small Business Success Secrets! please visit his website www.MrAllBiz.com.

News You Should Know

SpeakerMatch has been completely revamped! Check out the new features at http://www.speakermatch.com/members/signup/

How to Be a Paid Public Speaker: Learn the Secrets to Making a Solid Income as a Speaker Within Six Months

In this teleseminar, Fred, Bill, and Avish combine their 60+ combined years of experience as paid public speakers to share the real deal secrets on how to start and grow a speaking business. No theory. No fluff. Just lots of great, in-depth advice that attendees can apply immediately to accelerate their path towards being successful professional speakers.

What we discussed on the call:

• Select a niche that they can begin marketing to and speaking for immediately
• Get their first paid gig
• Quickly create a product for sale or promotion
• Make money from free speaking engagements
• Use a simple structure to put together an engaging and effective presentation
• Avoid the three biggest mistakes new speakers make
• Combine the three qualities audiences most look for in a speaker to deliver dynamite speeches

See who's next on SpeakerMatch Radio at:
http://www.speakermatch.com/radio

Using Direct Mail to Book Speaking Engagements: How to Cut through the Clutter & Stand Out!

Marketing is the most crucial element of your business; it's the only way to get new, paying customers and to get them coming back again and again. And the hardest part of marketing today is busting through the clutter and demanding the attention or your ideal prospect. But how can you demand attention? If we could all afford a 30 second commercial during the Super Bowl, it'd be easy. But how can you do it without a multi-million dollar marketing budget?

Direct mail is one of the best and most cost effective ways to get your message to your prospects or clients, if done correctly. Travis Lee of 3D Mail Results will tell you how you can affordably stand out from the clutter and get the attention your marketing needs to get the results you deserve.

What we discussed on the call:

How to use direct mail the right way
When and how to use 3D Mail properly
Why direct mail can be so profitable
Why using 3D mail always gets attention
Examples of how speaking professionals use direct mail

For more information about upcoming programs visit http://www.speakermatch.com/radio

Leveraging Self Publishing To Build Your Brand

David Wolf (founder of Smallbiz America) and Ellen Reid (book creation and publishing consultant) discuss the changes in the media and publishing industry and why "self publishing" and creating a publishing company has become the way to get your book out there. They'll dig into the process of book creation--including ebooks and audio books...and why this mulitchannel approach is so important today.

See who's next on SpeakerMatch Radio at:
http://www.speakermatch.com/radio

The Future is Now: The Virtual You

Patricia Fripp discusses how you can be more competitive, effective, and client-friendly by incorporating simple technology to enhance your relationships.

See who's next on SpeakerMatch Radio:
http://www.speakermatch.com/radio

The Power of Follow Up & Referrals To 'Capture' More Speaking Business

Let's face it, follow up is often the downfall of most businesses. However, in this rare and revealing interview, bestselling author and marketing genius, Tony Rubleski, will share several of his 'Top Secret' techniques for winning TONS of referrals and speaking dates long after other speakers have given up or moved on. Find out why such sales and marketing legends as Dan Kennedy, Bill Glazer, Jeffrey Gitomer, John Assaraf, Bob Burg, to Brian Tracy, and Dr. Ivan Misner (BNI) rave about his work and books.

What we discussed on this call:

• The three major challenges ALL speakers face which must be quickly overcome with meeting planners
• Simple, yet powerful, ways to stay in touch with contacts that produce more bookings
• Why predictability and being boring in your follow up equals death
• Proven ways to get more referrals from people you meet each day
• How and why every speaker should leverage promotional dates
• Why the proper mindset is essential to maintain in the speaking business

ABOUT OUR GUEST:

Tony is currently the president of Mind Capture Group. His message is designed to help people Capture more minds and profits.

His second book in the Mind Capture series titled Mind Capture: How You Can Stand Out In The Age of Advertising Deficit Disorder went #1 in three different business categories with Amazon.com and received stunning reviews from a wide range of leaders in marketing, sales, psychology to academia, entrepreneurs and multiple New York Times bestselling authors. In late January of 2011 Tony Rubleski released his third book in the series titled, Mind Capture: How to Awaken Your Entrepreneurial Genius in a Time of Great Economic Change!

His work has been featured in various media outlets ranging from Bottom Line Magazine, The Detroit Free Press, the FOX TV network, to CNN Radio, NPR and Entrepreneur Magazine Radio. In 2009, NWA in-flight magazine, World Traveler, featured Mind Capture as the Business Pages selection of the month.

See who we're interviewing next on SpeakerMatch Radio at http://www.speakermatch.com/radio

How to Get Shortlisted or Accepted... in 10 Steps or Less!

Listen in and gather simple tips, tools and techniques from a SpeakerMatch member who's getting the job done and getting paid! In this teleseminar, you'll learn how to make your application more attractive so planners will WANT to book you.

What You Will Learn:

• The 7 Must-Have pieces of information in your SpeakerMatch application
• The 2 Time-Saving strategies that delight meeting planners
  
• The 1 Sentence that prompts meeting planners to upgrade your status from Pending to Shortlisted within 48 hours!

ABOUT OUR GUEST:
Victoria Ashford is a fellow SpeakerMatch member who has been Shortlisted 16 times, and contracted as the speaker (with only 1 being unpaid) 9 times in only 20 months of membership. So, she must be doing something right! And, it's the former public librarian and public school teacher in her that compels her to share her secrets to SpeakerMatch success.

Victoria is a sought-after speaker, trainer, author and coach who regularly presents her Fearless & Bold Leadership, Customer Service and Courage Cultivation presentations to IAAP, SHRM, and other large organizations.

Victoria's resources mentioned on this call is located at http://goo.gl/xXStY

Transform Your Boring Bio from Wallpaper to Wow

It's amazing how many aspiring speakers and experts find it hard to get to the magic of their own messages to compel meeting planners and others to say YES to what they offer. Today's teleseminar is going to cover some of the biggest bio blunders people make, showcase a winning recipe that makes it easy to invite more of the right opportunities, and illustrate the points with compelling examples from real clients who are happily getting seen, heard, celebrated and compensated for their expertise.

*Guest Host filling in for Bryan is Burke Allen, Chief Media Strategist at GuestMatch.com (a service powered by SpeakerMatch)

What we discussed on the call:

• Why one-size-fits-all bios rarely fit all situations
• What every radio host wants from from you
• What every event emcee wants from you that serves your interests just as much as his!
• The biggest time savers you gain by getting your bio in great shape now
• How to set yourself apart from every other expert and why you must begin right now!
• Most importantly, by the end of this teleseminar, you'll be fired up and ready to take action transform your boring, boilerplate, and bland bio to the rock star status of which you and your expertise are so worthy

View upcoming guests at http://www.speakermatch.com/radio

Nancy's resources mentioned on this call is located at http://goo.gl/vJHls

Attracting Corporate Sponsorships in 2011

Would you like to tap into the awesome power of corporate sponsors? Linda Hollander, the Wealthy Bag Lady, can help you. Her corporate sponsors have included Fed Ex, Health Net, American Airlines, Bank of America, Staples, Citibank, Wal Mart / Sam's Club, Smith Barney and IBM. America's most successful companies partner with sponsors. Why not you?

What we discussed (with live Q&A at the end of the call):

• How to attract sponsors
• The 3 biggest mistakes people make
• How to get to the decision makers
• Turning a "no" into an enthusiastic "yes"
• Creating winning proposals sponsors can't refuse
• Spotlighting your assets
• Know how much money to ask for (Don't sell yourself short)
• Getting your sponsors to renew again and again

Upcoming interviews listed at http://www.speakermatch.com/radio

How to Get Publicity On Major Media Web Sites- GUARANTEED

Publicity is an important tool for speakers because PR LEADS to profits. Getting publicity can set you apart from your competitors. Publicity can give you the visibility you need to attract new prospects and also get the credibility you need to make selling easier.

However, getting quoted in the media has never been an easy task. There's a lot of competition from other speaker, authors and experts.

Fortunately, you will learn how to tilt the odds in your favor with proven media tactics that you can implement yourself, without hiring an expensive PR firm. Youll also learn how to get your press releases printed on many web sites from leading media publications, like Forbes.com, Foxbusiness.com, CNBC.com and many city business journals, plus dozens of other websites with sizable audiences.

What we discussed on this call:

• How publicity can actually help you get more speaking engagements and consulting projects.
• The biggest mistakes people make with their press releases.
• The #1 tactic to help you dominate the search engines for your topic.
• How to get started with press release easily, so that it continues to help you grow your business.
• How to use publicity tactics on a regular basis as part of your marketing plan so you can manage the process easily and get the best results possible.

To view upcoming interviews visit http://www.speakermatch.com/radio

STOP Speaking for Free: Making Money with Webinars

The right to free speech was never meant to prohibit experts from generating income through speaking. Yet, many speakers seem to interpret "free speech" as a mandate to give away their specialized expertise for free, with exposure as their only compensation. And, exposure doesn't pay the bills. This interview with Lee Salz, Stop Speaking For Free! The Ultimate Guide to Making Money with Webinars, positions you to get paid for your expertise by delivering attendee-funded webinars. Your presentation may be virtual, but the dollars are real!

What was discussed on the call:

• How to deliver attendee-funded webinars
• Keys to selecting saleable content
• The biggest disconnect between speakers and their prospective registrants
• Key considerations in selecting a title for your webinar
• How to structure the description of your attendee-funded webinar
• and much more...

See an updated list of future guest on SpeakerMatch Radio at
http://www.speakermatch.com/radio

Video Marketing Secrets Revealed

Here's what we covered on this edition of SpeakerMatch Radio:

• Two Ways to drive traffic from other peoples video channels to your website
• How use video & Twitter to drive leads to your website
• How to use video & Facebook to create sales to your website
• How to combine video & Linkedin to drive leads & sales to your website
• How to create videos that make meeting planners want to book you to speak.

Replays and upcoming SpeakerMatch Radio interviews can be found at:
http://www.speakermatch.com/radio.

Closing the Sale: Converting Your Audience into 6-Figure Clients

Unless you are one of the handful of speakers whose calendar is packed with $10K+ speaking gigs, creating a burgeoning bank account depends on the dollars you pull in after you leave the stage. The fact is you can convert your audience into high-paying clients, each of which is worth dozens of speaking opportunities (with a fraction of the wear and tear). Better yet, this is available to all speakers, no matter how experienced, and all professional service providers, regardless of the size of their current projects. Our upcoming tele-seminar, Closing the Sale: Converting Your Audience into 6-Figure Clients, will arm you with the successful methods for leveraging speaking gigs into lucrative projects. This session reveals how to make 100 times as much money off the stage as on it.

What You Will Learn:

• What you must do before, during, and after your speaking gigs to capture high-paying clients
• The secret ingredient which transforms you from "interesting speaker" to "must-have service provider."
• The difference between stories audiences enjoy and stories that win business.
• How to have audience members clamoring to give you their contact information after the speech.

Next up on SpeakerMatch Radio -->
http://www.speakermatch.com/radio

10 MUST Know Keys To Social Media Success

Based On Real Life Success Stories & Not Just Theory. Join Media Strategist, Annie Jennings of the National Media Firm, Annie Jennings PR, for an inside glimpse in what is working wildly successfully in social media. Annie’s clients know and now you can too!

Here's what we covered on the call:

• Earn a huge return on investment
• Be an awesome community member
• Win friends, influence people and NOT make enemies
• Build your brand and establish your voice
• Avoid the #1 BIG MISTAKE that can instantly take you down
• Selling strategies that fit the social media philosophy

SpeakerMatch Radio Interview lineup
http://www.speakermatch.com/radio

Why did my proposal get rejected? Event Planner, Marie Herman, reveals what you may be doing wrong.

After receiving a number of grateful remarks for her insights in our LinkedIn discussion group we decided to invite event planner, Marie Herman, on SpeakerMatch Radio. Marie Herman, CIWD, ATM-S, MCAS has over twenty years of experience as an Event Planner, Administrative Professional and Efficiency Consultant. Having an incurable desire to help others (or perhaps an inability to say no), Marie often volunteers to chair or organize meetings and events. Marie has booked hundreds of speakers during her career from events as small as 10 attendees to as large as 2000+ with budgets ranging from non-existent to thousands of dollars. Marie is serving as the 2010-2011 Vice President of the Illinois Division of the International Association of Administrative Professionals. She is also a member of Toastmasters and the National Association of Parliamentarians. She was honored to be the recipient of the DeskDemon Management Support Fellowship Award as well as numerous other awards and honors during her career.

Talking points:

• Some of the key attributes event planners look for when booking speakers
• What kind of things remove a speaker from consideration!
• Tips on how you as a speaker can make an event planner's life easier
• Suggestions for building a more effective and ideally long term relationship with event planners

Upcoming SpeakerMatch Radio programs listed at http://www.speakermatch.com/radio

Patricia Fripp Up-Close and Personal

Totally candid interview with 32 year NSA veteran and Hall of Fame keynote speaker Patricia Fripp.

On this episode of SpeakerMatch Radio we discussed...

Exactly WHY is the NSA so beneficial
How to start a speaking business
What established speakers can do if the phone stops ringing
10 specific ways to improve your public speaking skills
Where to find new content
How to get invited back once you finish your speech

For a schedule of upcoming programs on SpeakerMatch Radio go to http://www.speakermatch.com/radio