Get Your Business or Project Funded: Creative Ways for Getting the Money You Need

Here's what we covered on the call:

- The many different funding sources available
- New funding options they probably have not heard about
- Secrets to getting a Yes!
- Impressing investors
- Starting with no money at all

About Our Guest:
Steven D. Strauss is one of the worlds leading entrepreneurship and small business experts. The senior USATODAY.com small business columnist, he is the author of the Small Business Bible and his latest book is Get Your Business Funded. A lawyer, author, and public speaker, Steve has spoken around the world about entrepreneurship, including at the United Nations. He has been seen on CNN, CNBC, The OReilly Factor, and is a regular guest on MSNBCs Your Business show. His column, Ask an Expert, appears weekly at USATODAY.com and he is also a regular contributor to AOL Small Business and American Express OPEN Forum. If you would like Steve to speak to your group, help your business grow, or if you would like to sign up for his free newsletter, Small Business Success Secrets! please visit his website www.MrAllBiz.com.

News You Should Know

SpeakerMatch has been completely revamped! Check out the new features at http://www.speakermatch.com/members/signup/

The Power of Follow Up & Referrals To 'Capture' More Speaking Business

Let's face it, follow up is often the downfall of most businesses. However, in this rare and revealing interview, bestselling author and marketing genius, Tony Rubleski, will share several of his 'Top Secret' techniques for winning TONS of referrals and speaking dates long after other speakers have given up or moved on. Find out why such sales and marketing legends as Dan Kennedy, Bill Glazer, Jeffrey Gitomer, John Assaraf, Bob Burg, to Brian Tracy, and Dr. Ivan Misner (BNI) rave about his work and books.

What we discussed on this call:

• The three major challenges ALL speakers face which must be quickly overcome with meeting planners
• Simple, yet powerful, ways to stay in touch with contacts that produce more bookings
• Why predictability and being boring in your follow up equals death
• Proven ways to get more referrals from people you meet each day
• How and why every speaker should leverage promotional dates
• Why the proper mindset is essential to maintain in the speaking business

ABOUT OUR GUEST:

Tony is currently the president of Mind Capture Group. His message is designed to help people Capture more minds and profits.

His second book in the Mind Capture series titled Mind Capture: How You Can Stand Out In The Age of Advertising Deficit Disorder went #1 in three different business categories with Amazon.com and received stunning reviews from a wide range of leaders in marketing, sales, psychology to academia, entrepreneurs and multiple New York Times bestselling authors. In late January of 2011 Tony Rubleski released his third book in the series titled, Mind Capture: How to Awaken Your Entrepreneurial Genius in a Time of Great Economic Change!

His work has been featured in various media outlets ranging from Bottom Line Magazine, The Detroit Free Press, the FOX TV network, to CNN Radio, NPR and Entrepreneur Magazine Radio. In 2009, NWA in-flight magazine, World Traveler, featured Mind Capture as the Business Pages selection of the month.

See who we're interviewing next on SpeakerMatch Radio at http://www.speakermatch.com/radio

Transform Your Boring Bio from Wallpaper to Wow

It's amazing how many aspiring speakers and experts find it hard to get to the magic of their own messages to compel meeting planners and others to say YES to what they offer. Today's teleseminar is going to cover some of the biggest bio blunders people make, showcase a winning recipe that makes it easy to invite more of the right opportunities, and illustrate the points with compelling examples from real clients who are happily getting seen, heard, celebrated and compensated for their expertise.

*Guest Host filling in for Bryan is Burke Allen, Chief Media Strategist at GuestMatch.com (a service powered by SpeakerMatch)

What we discussed on the call:

• Why one-size-fits-all bios rarely fit all situations
• What every radio host wants from from you
• What every event emcee wants from you that serves your interests just as much as his!
• The biggest time savers you gain by getting your bio in great shape now
• How to set yourself apart from every other expert and why you must begin right now!
• Most importantly, by the end of this teleseminar, you'll be fired up and ready to take action transform your boring, boilerplate, and bland bio to the rock star status of which you and your expertise are so worthy

View upcoming guests at http://www.speakermatch.com/radio

Nancy's resources mentioned on this call is located at http://goo.gl/vJHls

Attracting Corporate Sponsorships in 2011

Would you like to tap into the awesome power of corporate sponsors? Linda Hollander, the Wealthy Bag Lady, can help you. Her corporate sponsors have included Fed Ex, Health Net, American Airlines, Bank of America, Staples, Citibank, Wal Mart / Sam's Club, Smith Barney and IBM. America's most successful companies partner with sponsors. Why not you?

What we discussed (with live Q&A at the end of the call):

• How to attract sponsors
• The 3 biggest mistakes people make
• How to get to the decision makers
• Turning a "no" into an enthusiastic "yes"
• Creating winning proposals sponsors can't refuse
• Spotlighting your assets
• Know how much money to ask for (Don't sell yourself short)
• Getting your sponsors to renew again and again

Upcoming interviews listed at http://www.speakermatch.com/radio

Why did my proposal get rejected? Event Planner, Marie Herman, reveals what you may be doing wrong.

After receiving a number of grateful remarks for her insights in our LinkedIn discussion group we decided to invite event planner, Marie Herman, on SpeakerMatch Radio. Marie Herman, CIWD, ATM-S, MCAS has over twenty years of experience as an Event Planner, Administrative Professional and Efficiency Consultant. Having an incurable desire to help others (or perhaps an inability to say no), Marie often volunteers to chair or organize meetings and events. Marie has booked hundreds of speakers during her career from events as small as 10 attendees to as large as 2000+ with budgets ranging from non-existent to thousands of dollars. Marie is serving as the 2010-2011 Vice President of the Illinois Division of the International Association of Administrative Professionals. She is also a member of Toastmasters and the National Association of Parliamentarians. She was honored to be the recipient of the DeskDemon Management Support Fellowship Award as well as numerous other awards and honors during her career.

Talking points:

• Some of the key attributes event planners look for when booking speakers
• What kind of things remove a speaker from consideration!
• Tips on how you as a speaker can make an event planner's life easier
• Suggestions for building a more effective and ideally long term relationship with event planners

Upcoming SpeakerMatch Radio programs listed at http://www.speakermatch.com/radio

Patricia Fripp Up-Close and Personal

Totally candid interview with 32 year NSA veteran and Hall of Fame keynote speaker Patricia Fripp.

On this episode of SpeakerMatch Radio we discussed...

Exactly WHY is the NSA so beneficial
How to start a speaking business
What established speakers can do if the phone stops ringing
10 specific ways to improve your public speaking skills
Where to find new content
How to get invited back once you finish your speech

For a schedule of upcoming programs on SpeakerMatch Radio go to http://www.speakermatch.com/radio

Six Pixels of Separation: How Professional Speaking Connects In A Connected World

Companies still struggle to understand online marketing as a new generation of digital opportunities unfolds. Consumers have never been so powerful. Consumers have never been so connected. Mitch Joel unravels the fascinating world of New Media, Consumer Generated Content and Social Media. Learn how these marketing touch points are creating conversations where the results are staggering and loyalty is off the charts. Words like Social Media and Web 2.0 control every boardroom discussion in relation to growing market share and new Marketing opportunities. Learn how emerging and professional speakers can take part in these communities and conversations. Plus, we'll be taking qestions from the audience.

Some of the topics we discussed...

• The fascinating world of New Media


• How to take part in online communities and conversations


• How to leverage your brand

SpeakerMatch Radio's schedule of events at http://www.speakermatch.com/radio.

No Book? No Problem! How To Create Expert Status Without Writing A Book

Here's another forward moving, insightful teleseminar that's designed to share the proven strategies to give you the ultimate competitive edge even in a recessionary business climate.

Many speakers and experts feel they need a book to get the publicity outcomes that lead to creating national expert status and becoming a thought leader in their industry thus securing the bigger and more prestigious speaking events. But this is not true!

Did you know that you can be a top expert, in demand by new clients and the media, WITHOUT WRITING A BOOK?

This teleseminar will tell you how to position yourself as an expert and reveal the ONE THING that is even better than writing a book. It's fast, easy and you can start today.

View upcoming programs at www.speakermatch.com/radio

How to Get Free Media Exposure for Your Speaking Career

Have you ever dreamed of being seen and heard on TV and radio? Can you imagine what that kind of exposure would mean to you and your career as a speaker, both personally and professionally?

In this special edition of SpeakerMatch Radio, Bryan Caplovitz shows you how to generate national media exposure by the bucketful with special guest Burke Allen, CEO of Allen Media Strategies.

You may have heard Burke on the air in cities like Washington, DC, New York, Miami, Orlando or Las Vegas, read about him in Radio and Records or seen him on TV all over the U.S.

Burke shares with you how to achieve free media exposure for yourself and your speaking career.

Burke's Washington, DC based media, marketing and public relations firm www.allenmediastrategies.com specializes in helping speakers, authors and others get on the radio, TV and into print. His clients have appeared on The Today Show, CNN, Fox News, The O'Reilly Factor, in The Los Angeles Times, The Wall Street Journal, and on dozens of local and national radio shows all across the USA including Washington Times Radio, NPR, G. Gordon Liddy, Jim Bohannon, Coast to Coast AM, America Tonight, Mancow, WABC, KGO and many more.

Check out his Media Mastery Workshop at www.mediamasteryweekend.com.

The Top 5 Ways to Attract Corporate Sponsors in 2010

Would you like to tap into the awesome power of corporate sponsors? Linda Hollander, the Wealthy Bag Lady, can help you. Her corporate sponsors have included Fed Ex, Health Net, American Airlines, Bank of America, Staples, Citibank, Wal Mart / Sam's Club, Smith Barney and IBM. America's most successful companies partner with sponsors. Why not you?

Here's what we covered in today's call:

* How to attract sponsors
* The 3 biggest mistakes people make
* How to get to the decision makers
* Turning a "no" into an enthusiastic "yes"
* Creating winning proposals sponsors can't refuse
* Spotlighting your assets
* Know how much money to ask for (Don't sell yourself short)
* Getting your sponsors to renew again and again

View upcoming events at www.speakermatch.com/radio

Speaking Trends for 2010 (and beyond)

Between the economy and AIG effect, 2009 was a roller coaster ride for the professional speaking industry. And 2010 is also slated to be a game-changer. Let’s get ready for the rebound with market strategist Vickie Sullivan, who will discuss what’s next in this volatile environment. Figure out your next move with this no holds barred interview with SpeakerMatch CEO Bryan Caplovitz.

Here's what we covered on this call:

* Two areas that won’t rebound with the economy – and two areas that will boom
* Three changes in speaker selections that will be around forever
* Two key advantages “unfamous” speakers have – and how to exploit those opportunities
* The worst thing you can do in 2010 and other common blunders
* What speakers need to do right now to take advantage of the upcoming rebound

View upcoming events at www.speakermatch.com/radio

The 3 Most Important Areas for Speakers To Focus Their Time and Money

Have you ever put together a marketing campaign or designed a new one sheet or promotional piece that was a total flop? Have you ever blown several hundred, or several thousand, dollars on an idea that just didn’t work? Our industry is full of ideas. Does this scenario sound familiar? You go to a speaker convention or workshop and you get an idea that inspires you. You come home and give it a try. It flops. So what’s the problem? You’re hitting fire before you get ready and take aim. During this content rich 60 minute call we're going to discuss the three most important areas a speaker can focus their time and money.


Here's what we covered on this call:

* How to evaluate your existing ideas
* The Wealthy Speaker Process: Ready, Aim, Fire!
* Action steps that must be completed in order for you to move forward and start building momentum.

View upcoming events at www.speakermatch.com/radio

Structure Long Term Training Programs in Corporate America

Most speakers focus on getting speaking jobs. While that is a good way to make a living, the opportunity to set up long term corporate contracts is an avenue that can provide you with a steady paycheck in between speaking engagements. learn how to double, triple or quadruple your income by landing corporate accounts and setting up long term training programs using YOUR material and topic. Roy Flores has been speaking at conventions, corporate retreats and events for over 20 years. Always landing long term corporate accounts after every speech, and he can show you how to do the same.


Here's what we covered on this call:

* Why Corporations are ideal clients
* Steps to get in front of Corporations
* How to turn your topic into a long term training program
* How to structure a proposal and a contract
* How one of my former students signed a 1 million dollar contract of one year
* Speak for FREE and still make money

View upcoming events at www.speakermatch.com/radio

Maximizing Your Hireability NOW!

As a full-time speaker who spent a year booking other speakers for 160+ events, David Newman will show you how to build your business and increase your visibility, credibility, and hire-ability! Learn exactly what gets speakers hired - yes in this economy - using a dozen specific strategies from someone who booked speakers daily. You'll learn actionable steps you can take immediately to re-position, re-package, and re-focus your speaking business to attract dramatically more and better bookings AND recession-proof your programs, products, and platform.

Here's what we covered on this call:

- Over a dozen step-by-step strategies for increasing your magnetism, credibility, and marketability as an expert who speaks

- What meeting planners and executives really look for when making buying decisions

- How to rapidly make subtle changes in your own positioning, packaging, and performance to dramatically boost your business in ANY economy

Building Your Expert Empire

Brendon Burchard is the author of Life’s Golden Ticket and Founder of Experts Academy, as well as a highly-acclaimed leadership speaker, seminar leader, and business consultant.

This September he will share the stage with the Dalai Lama and Sir Richard Branson (need I say more) to inspire others to have a new vision for creating simplicity and wealth. Brendon has mastered the skill of positioning himself as an expert and he's going to be sharing some of his best strategies with the SpeakerMatch Community.

Here's what we covered in this call:

- 7 things real experts do (that make them money)
- The 11 points of million-dollar positioning
- 5 secret wealth strategies that most experts fail to leverage
- How to improve your positioning, market like a master, and charge high fees right now

View upcoming events at www.speakermatch.com/radio

Building Audience Trust: The Winning Strategy for Successful Speakers

Rachel Y. Daniel is founder and CEO of Synergy Marketing Strategy & Research, Inc. (Synergy). She is also an expert and scholar in the area of brand strategy and brand trust. Synergy is an award-winning firm specializing in strategic marketing, market research, social media applications, and brand strategy and architecture. The firm’s clients include Fortune 500 corporations, several mid-sized firms, nonprofits, government entities, and universities.

Here's
what we'll cover on the call:

• Powerful strategies to build a trusted global brand like Oprah, Tony Robbins, Jack Welsh and others


• Proven steps to build audience trust so that audiences keep coming back


• Transforming mistrust into trust: Four core strategies to turn skeptics into believers…

We’ll also discuss:
Why trust is critical to your success… and why it can make, or break, your speaking practice and your business! That’s right… trust can make the difference between success and failure – and during this teleseminar on SpeakerMatch Radio you’ll learn how to build the trust you need to explode your brand!

Together, we’ll build on two major trust themes: a) trust in your external brand, creating a lasting connection to stakeholders (meeting planners, audiences, customers, clients, investors) all over the world; and b) trust in your brand “in the room,” creating a connection with your immediate audience.

Speakers, Earn an Extra $6,000 Over the Next 60 Days

The Shef has presented to almost 400,000 people from 58 different countries. He is considered one of the foremost experts on helping speakers and authors generate revenue very quickly. He has worked with Fortune 100 companies, small businesses, New York Times best selling authors, and countless speakers.

Here's what we'll be covering in this call:

• 3 powerful strategies that make you irresistible to event planners
  
• 21 groups that are always looking for speakers and how to get booked by them
  
• How to create product to sell for thousands of dollars right away for less than $75
  
• How one speaker turned a free talk into $37,298.00
  
• 4 things every speaker must do to generate revenue in a soft economic climate

Positioning Yourself For More Paid Speaking Engagements: 12 Essential Steps To Attract Your Ideal Customer

Having booked over 2,200 paid speaking engagements since 1982, California booking strategist and speaker marketing specialist Mary McKay is going to give you the simple framework and sequential process she uses with high profile and emerging speakers to identify flaws in positioning which effect bookings. Pulling on her experience in booking well known speakers such as Mark Victor Hansen, Les Brown, Mike Ferry and John Alston, Mary is going to be speaking from experience… giving the SpeakerMatch family the whole enchilada.

Here's what we'll be covering in this call:
12 Essential Steps in chronological order that you can use as a checklist to position yourself to attract your ideal clients including:

• 2 primary reasons that speakers are booked for paid speaking engagements

• Why you must have a specific USP in today’s market, how to create it, where and when to use it to your advantage

• 9 critical elements that decision-makers want to see on your website

• How to identify your target market (and maybe re-think it) as it relates to your signature speech—even if you think you already know it

• Assignments you can begin today to enhance or re-purpose your positioning

Building a Social Media Empire

Building a Social Media Empire - How to use the power of social media marketing to build a six-figure speaking enterprise

Social Media Marketing is the next generation of marketing. It's new, cutting-edge, and here to stay. And it's growing exponentially. Social Media Marketing done correctly can help you build your brand, book more speeches, and sell more products. During this one hour call, Johnny Campbell will discuss how you can connect the various social media applications together to create an income-producing social media enterprise.

On this call you'll learn…

* How to market your products/services with blogs
* How to use Facebook & Linkedin to make sales & find clients
* How to use Youtube to attract more clients and publicity
* How to use twitter and various twitter apps to promote your business

For more information about upcoming interviews visit www.speakermatch.com/radio

Copywriting for Professional Speakers

Learn how to become the writer of your own professional destiny... quite literally! Bob Bly, professional copywriter, will share the techniques and strategies he has used to make it big in copywriting.

Use these skills to write copy to sell your own speaking services, as well as coaching, consulting, training, books, e-books, audio albums, DVDs, and other information products, both online and offline.

On this call you'll learn…

* What the most common mistake is that professional speakers make when
writing their own sales copy
* How you can write a headline that grabs your prospect's attention
* How you can differentiate yourself from all other speakers using copywriting
* What it takes to make a lot of money marketing your content online
* What you can do to add credibility to your marketing materials