10 Book Marketing Secrets: How To Write, Publish, And Promote Your Book To Build Your Speaking Business

Patrick Snow

Patrick Snow has sold more than 150,000 copies of both Creating Your Own Destiny and The Affluent Entrepreneur. His books have been translated into five languages and have been sold in 108 countries on six continents throughout the world. Patrick has also been featured as a contributing author in numerous other books including Chicken Soup for the Soul and has been featured in The New York Times and hundreds of other national publications over the years. Patrick has achieved all of this recognition by serving as his own publicist. On this interview, Patrick shares how you too can save tens of thousands of dollars and do the same without hiring expensive and often disappointing publicity experts. - See more at: http://www.speakermatch.com/radio/61/10-book-marketing-secrets/

Negotiation and Body Language Strategies to Get More Gigs

On this episode we spoke with Greg Williams "The Master Negotiator" about negotiation and body language strategies that speakers can use to get more gigs.

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No More Excuses! An Accountability Paradigm To Get More Done

In his "No More Excuses" program Sam Silverstein presents the four phases of accountability and the five critical, but often overlooked, ways to be proactively accountable.

To view upcoming interviews on SpeakerMatch Radio, visit http://www.speakermatch.com/radio/

Sponsorships Without Breaking A Sweat

Julie Austin, founder of Speaker Sponsor, shares her insights on how speakers can attract sponsors, evaluate what your sponsorship packages are worth, and more.

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Strategic Marketing Blueprint for Speakers, Authors and High-Fee Experts

Founder of Do It! Marketing, David Newman, dishes the goods in this episode of SpeakerMatch Radio. In this interview we discussed:

1. The four levels of marketing: strategies, initiatives, tactics and action steps and how to sort them out for your own business so you stop "spinning your wheels"
2. What 80% of speakers and experts miss that causes marketing overwhelm and sales burnout
3. Why you will get more and better results by doing LESS marketing than you're doing today
4. How to laser-focus your marketing so that you get up each day knowing EXACTLY where to invest your time, energy and efforts
5. Scripts, templates and tools you can use immediately to do a better job of marketing and grow your speaking business NOW

Visit http://www.speakermatch.com/radio to see future guests and topics.

Align With A Seminar Company To Grow Your Speaking Business

Ted Janusz is a public speaker who has worked for all three of the major national seminar companies, delivering over 500 presentations in 49 of the 50 United States (exception: Wyoming), across Canada and Puerto Rico. As a result, he has gained experience in public and onsite seminar formats, Webinars and speaker showcases. Janusz earned his MBA from the University of Pittsburgh and is also the author of two audio CDs related to building your speaking business.

To see upcoming interviews on SpeakerMatch Radio visit:
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Attracting Corporate Sponsors to Build Your Speaking Business

On this interview with Guest Linda Hollander, learn how to attract and keep corporate sponsors, do what you love and have a company foot the bill, discover secrets to a winning proposal sponsors can't refuse, and build your business by leveraging the awesome power of corporate sponsors and media partners. Plus, you'll hear some of the great questions our live listeners asked during the call.

See who's next on SpeakerMatch Radio at http://www.speakermatch.com/radio

How to Avoid Speaker Commoditization

SpeakerMatch member Victoria Ashford shares her Success Strategies so YOU can Build your Business and Increase your Visibility, Credibility, and Hire-ability! On this episode, you'll learn Immediate, Practical and Tangible Steps.

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A New Revenue Resolution

Johnny Campbell

As we start another New Year, we make that same promise to ourselves that this year things are going to be different. We say to ourselves, "This year I’m going to make 100k or more in my speaking business"; "This year I will write my book"; "This year I will get out there & become more known"; "This year I will stop making excuses and start helping more people with my gifts & talents". Yet by mid February, life has gotten in the way and most people are stuck in a rut NOT doing the things that they know in their heart would build their speaking business and give them the financial freedom they deserve. In this teleseminar we discuss the most effective ways for creating and launching new revenue streams in your speaking business in 2013 with special guest, Johnny "The Transition Man" Campbell.

Download the Revenue Generation Action Guide that goes along with this call at http://www.riseupandwin.com/revenue/

View interviews scheduled at: http://www.speakermatch.com/radio/

A Speaker's Guide to Blabvertising

Blabvertising (The Art of Word-of-Mouth Advertising) has been proven to be one of the most effective marketing tactics that any business can use…especially someone in the speaking business! Whether you are just starting out in the speaking industry, or if you are a seasoned professional; this content-rich interview with Dave "The Shef" Sheffield provides strategies to promote and build your speaking business.


*The audio quality is not ideal, but we received enough positive feedback about the content of this interview that we've decided to go ahead and make it available to the SpeakerMatch community. Enjoy!

See interview lineup at http://www.speakermatch.com/radio/

How to Create Staying Power in the Speaking Business

As we all know, there is no clear path to create success in this changing business environment. However some basics make sense and can help you move your speaking career forward. Lisa Ford has been speaking for over 25 years and will share her insights on how to create staying power in this fickle marketplace. A great message alone is not enough to attract clients. Lisa delivers ideas that can help you stand out and get the attention of clients and audiences.

See what's next on SpeakerMatch Radio at:
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Keynotes Or Workshops? Which is Better for Your Bank Account?

Guest Patrick Snow discusses the pros and cons of workshops versus keynotes. 

See our lineup of future guests at http://www.speakermatch.com/radio

Linkedin Strategies For Professional Speakers

Successful use of LinkedIn comes down to presenting well, connecting with the right people and communicating with authenticity and purpose—both online and offline. During this program, you will learn how to position your LinkedIn profile for maximum visibility and impact. You'll also learn to build robust, cohesive professional networks that can generate speaking and merchandising opportunities.

You can learn more about our guest and see what we discussed during this 60 minute interview at http://www.speakermatch.com/radio/46/linkedin-strategies-for-professional-speakers/

Build Your Brand And Get More Prospects With Publicity

Founder of PR Leads, Dan Janal

Getting publicity can set you apart from your competitors. Publicity can give you the visibility you need to attract new prospects and also get the credibility you need to make selling easier. However, getting quoted in the media has never been an easy task. There’s a lot of competition from other speaker, authors and experts. Fortunately, you will learn how to tilt the odds in your favor with proven media tactics that you can implement yourself, without hiring an expensive PR firm.

To see what's next on SpeakerMatch Radio visit http://www.speakermatch.com/radio

Susan Levin's Perspective On Building A Speaking Business

Susan Levin, owner of Speaker Services shares her perspective and insights on how you can build a successful speaking business based on her 20+ years experience in the industry. Susan's information is sure to lift your speaking business to the next level.

To see what's next on SpeakerMatch Radio visit:
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Bio Blunders Speakers Must Avoid

Learn how you can improve one of the most important pieces of your marketing materials- your bio! Author of Bye Bye Boring Bio, Nancy Juetten joins SpeakerMatch Radio to share bio blunders speakers must avoid and strategies to transform your boring bio from wallpaper to wow.

Some of the talking points include:

• Craft the right size bios to attract the right opportunities, expand your influence and visibility, and grow your business,
• Know the difference between a boring bio and its winning alternative, and
• Put your bio to work as a powerful client and income generating tool right now!

See what's next on SpeakerMatch Radio at http://www.speakermatch.com/radio

Resource mentioned on the call:

http://www.authenticvisibility.com/SMFree

Marketing And Sales Accelerator For Professionals Who Speak

In this SpeakerMatch Radio interview Bryan Caplovitz interviews David Newman, founder and CEO of Do It! Marketing. David shares advice on how speakers can repackage, reposition, and repurpose existing assets into newly marketable services, products, and programs.

See what's next on SpeakerMatch Radio at http://www.speakermatch.com/radio

The Wealthy Speaker: Marketing Your Way to Wealthy

Whether it comes to the speech, positioning, or marketing materials, Jane Atkinson will help you avoid the common mistakes and take advantage of techniques and tips that have helped many of her clients catapult to the top 3%.

See what's next on SpeakerMatch Radio at http://www.speakermatch.com/radio

From Sporadic Speeches To Recurring Revenue

Interview with Stu McLaren, the Co-Founder of WishList Member. With over 35,000 membership websites running WishList, Stu has great insights on how to build a membership community. Listen in to learn the speakers formula for building a bigger audience and bigger business with membership sites.

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Writing Copy That Sells... Your Programs, Services, and Info-products

Marketing expert and bestselling author, Steve Slaunwhite shares tips and strategies for writing effective sales copy. Talking points include:

• The basics of writing effective marketing copy.
• Simple, step-by-step formulas for writing persuasive copy that works.
• Common copywriting mistakes, and how to quickly and easily fix them.
• A copy checklist for dramatically improving any existing marketing piece.
• How to write great sales and marketing copy – quickly and painlessly.

See what we'll be talking about next at http://www.speakermatch.com/radio